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The most important message I took away from Design School was: ‘designers need to be responsible’. We achieve that by considering intended and unintended consequences of our designs. As a scientist/designer, I want to dissect design - to know how, and why, it works. By understanding the mechanisms, we can be more intentional.
This collection of writing especially explores the psychological elements of design - asking questions like:
How do designs impact people’s behavior?
How does that influence human interaction?
And how does that go on to change societies, values, and even culture?
I hope you find inspiration and discover new ways of working!
Would it be so ambitious to say that design can change the world?
Toyo Ito’s work reminds us that design is about more than utility or aesthetics. It’s about creating spaces, objects, or systems that make people feel more connected and more alive. Whether designing chairs, apps, or medical devices, there’s a greater purpose for our designs to achieve.
Improving sustainability by increasing an object’s value over time
We often think about sustainability by the way of recycling, reuse, and renewable materials in from a process perspective. Yoshiyuki offers another way - by designing for how we can improve a product’s lifespan by designing for longer-term usage. It focuses on reducing the waste by improving the value and desirability with time.